SES Creative is the umbrella brand of SES, recognisable by the green-yellow packaging. SES Creative is responsible for all products related to creativity and making things.

The key values of the SES Creative brand are the same as those of the organisation in general: quality is the sum of fun, safety and development.

A number of product groups and sub brands fall under SES Creative:

SES also has a licence to make Disney, Minions and Hello Kitty products, which can be found in the product groups of the umbrella brand SES Creative. The products with this licence are only available in the European Union, Norway and Switzerland. Read more about the product groups of SES Creative and view the product list.

Besides the familiar hobby sets by SES Creative, SES also develops and manufactures under the following brands: